Paul Zarou.
Cover of The I and The R
Identity

The I and The R

On identity, and the roles we play

2025Published
KindleAlso on
IdentitySubject

You are not your job title. You are not the role you play at home, or the one you perform in meetings. But when the roles get loud enough, it becomes genuinely hard to tell where they end and you begin.

The I and The R — the Identity and the Roles — is a short book about that distinction, and about what happens to people who lose it.

It is the book I most often hand to clients in the first month of our work together.

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Every one of these books grew out of two decades of coaching leaders through exactly these moments. If the ideas landed, the next step is a real conversation — or an occasional letter when there’s something worth carrying into Monday.

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